[6] Im Oktober 2008 wurde die Übernahme erfolgreich beendet. [26] WPP-owned brand consultancies include Superunion (a combination of Brand Union, Lambie-Nairn, and three other brand consulting businesses)[49][50] and Landor. GVC Holdings | Aviva | [11], In May 2000, WPP agreed to acquire the United States-based Young & Rubicam Group for $5.7 billion, in what was at the time the largest ever takeover in the advertising sector. British Land Company | Ashtead Group | [21][22], In June 2012, WPP agreed to acquire the digital advertising agency AKQA for US$540 million. [36] Critics said WPP needed to become "nimbler" and "leaner". On 25 November 2004 WPP closed the Burntwood factory and stopped manufacturing Picquotware: all assets were sold on 14 December 2004. Halma | Segro |
[6] WPP has a primary listing on the London Stock Exchange and is a constituent of the FTSE 100 Index.
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Smiths Group | [46] WPP's shopper marketing promotions company is PEP, LLC (formerly Promotion Execution Partners). HSBC | WPP (iniciales de Wire and Plastic Products en idioma inglés) es una empresa de servicios de marketing y comunicaciones del Reino Unido.Fue fundada en 1971 con fines industriales y adquirida en 1985 para entrar a la industria publicitaria. Croda International | [14] In January 1987, the company acquired Scott Stern Associates, at the time Scotland's largest design and advertising company. B. Scholz & Friends, deepblue networks, gkk DialogGroup und Lowe Deutschland. [8] BHP Billiton | [42] Read also sold the original Wire and Plastic Products company that Sorrell had purchased to create his business empire. Standard Chartered | Stock Screens, Stock Ranks, Stock Tips & Tricks", "WPP Bid Garners 82% TNS Shareholder Approval", "WPP Acquires AKQA to Beef Up Digital Marketing", "WPP agrees to acquire a majority stake in digital agency Essence â WPP", "WPP Adds Another Asset To Its Shopper Marketing Arsenal", "Largest advertising company in the world still wincing after NotPetya punch", "One Year After NotPetya Cyberattack, Firms Wrestle With Recovery Costs", "WPP Merges Burson-Marsteller and Cohn & Wolfe", "Who are Mark Read and Andrew Scott, WPP's new chief operating officers? Sorrell has denied the allegations. WPP plc is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. Royal Dutch Shell |
Zu den Unternehmensbeteiligungen der WPP Group im Bereich Regierungslobby- und Öffentlichkeitsarbeit gehören Hill & Knowlton Strategies, Ogilvy Public Relations Worldwide, Burson-Marsteller und Cohn & Wolfe (die letzten beiden sind Teil der Young & Rubicam Brands).
[11][12], During 1986, WPP became the parent company of Picquotware, a manufacturer of teapots and jugs, based in Northampton. [8], On 14 April 2018, Martin Sorrell retired 33 years after founding the company.
GlaxoSmithKline | Associated British Foods | [10], Nach einer im April 2018 gegen CEO Martin Sorrell firmenintern eingeleiteten Untersuchung wegen „Fehlverhaltens“ trat dieser nach über 30 Jahren an der Spitze des Unternehmens von seiner Position zurück.[11][12]. BT Group |
[29], In April 2018, Martin Sorrell retired after 33 years, following allegations of personal misconduct and misuse of company assets.
Congratulations on this excellent venture⦠what a great idea! [37][38] In late 2018, Read said the company had grown "unwieldy with too much duplication". Vodafone Group | [23][24] In November 2015, WPP agreed to acquire a majority stake in Essence, a global digital agency. [31], WPP's notable advertising agency company holdings include Grey, Ogilvy,[14] VMLY&R, and Wunderman Thompson. Prudential | C'est le plus important réseau d'agences de publicité et de communication mondial, qui emploie environ 179 000 personnes dans 3 000 bureaux à travers 111 pays [ 4 ] . Centrica | Land Securities Group | WPP Group est une entreprise, cotée à la bourse de Londres, qui regroupe des agences de publicité et de communication. [31][32], In the late 2010s, the advertising industry faced significant challenges. [52][53], It has been reported that WPP goes to great lengths to lower its own corporate tax bill. [17], In the 2000s, WPP Digital was created to develop the group's digital capabilities. $1.9bn was used to reduce WPPâs debt, and $1.2bn was returned to shareholders.
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